They're not.
They have the license. Doesn't mean they have the assets directly from ESPN. Doesn't mean the PS3 or 360 are capable of doing the things we want without adversely affecting gameplay. I don't know the actual reasons, and I do wish that it would change, but it's not as simple as snapping one's fingers.
That might be from 2k5. I don't recall ever seeing that in NCAA (though it may have been in Madden). Then again, I don't recall it from 2k either.
The Show also has the full force of Sony San Diego behind it, and is a first-party title. Both of those are drastically different from NCAA's situation. Madden is much more fair to compare to The Show.






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