Plain and simple, these guys were sick of working for a company raking in tons of money and not getting that much for working their butts off for a corporation. They are young enough not to be too entrenched and willing to take a chance elsewhere, even though its risky.
..I dont know though, its pretty stupid to jump ship at this time in history and starting a company is way risky.

EA was ranked by the CLC as the top non apparel money maker last year...i'm not reall sure what that means ?