Last night in Los Angeles, EA SPORTS hosted a private event featuring NBA LIVE 18. Held at the Siren Soundstage Studio, the invite-only soiree appeared focused on media and YouTube content creators and included NBA LIVE 18 signage, a swag box featuring sneakers, a barbershop, a face-scanning rig, and a basketball hoop for attendees to practice their shot.
The theme of the event centered around "The One," seemingly either the central marketing/promotional theme for the title and/or the name of a central game mode. Some signage at the event appeared to say 'One Career,' perhaps indicating it is the name of a new single-player or career mode.
Other prominently displayed signage appeared to include images of Anthony Davis (potential cover athlete? Displaying improved facescan or grpahics?), outdoor venues, and a logo for 'The League' (perhaps another new mode or an aspect within career mode?).
An off-screen shot of the game shows LeBron James and the Celtics' Avery Bradley. The first official release of game information is expected, but not confirmed, to come anytime between now and June 10th's EA PLAY event in Los Angeles.
Continue on to see images from the event shared on social media by event attendees. If you notice something we missed, please let us know if the comments below.
NBA LIVE IS BACK ! Sick event tonight @EASPORTSNBA pic.twitter.com/OIHQ5mucFC
— Scomo (@Scomo843) May 21, 2017
YouTuber scomo takes a selfie while in the face-scanning seat:
EA Sports I'm in the GAME ! pic.twitter.com/zmXHmpJTVG
— Scomo (@Scomo843) May 21, 2017
A look at the swag boxes containing sneakers for attendees:
OMG π₯ππ₯ππ₯ππ₯ @EASPORTSNBA THANK YOU!!!! pic.twitter.com/upmsN1YYQn
— Scomo (@Scomo843) May 21, 2017My BOX was HEAT!! @EASPORTSNBA pic.twitter.com/RCj838Jxez
— Scomo (@Scomo843) May 21, 2017The Boxes are so LiT ! pic.twitter.com/uDP5QgxvxF
— Scomo (@Scomo843) May 21, 2017
An off-screen shot of the game:
YouTuber Shake4ndbake takes a moment to appreciate the finer things in life:
I found angels π pic.twitter.com/5r3BkwlZoQ
— Shake4ndbake (@ItsShake4ndbake) May 21, 2017
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