October 2012 NPD sales results - DayZ got nothing on JayZ

[bdoughty]

Software:



Notes:
-NBA is up 60% year over year (it was between 550K and 1.5M last year).
-Skylanders Giants is up 160% year over year (last year it was 11th place).
-As a whole, things compared badly to last October due to the lack of things like Battlefield 3 and Batman: Arkham City.


Hardware:

Xbox 360: 270K (-31.3%)

Statement:
Quote:
Callahan also observed some encouraging signs in hardware during the month: “While we saw declines in hardware unit sales across all platforms year-over-year, when looking at average sales per week versus September, several consoles realized higher sales: the 360, PS3, NDS and 3DS. This is a sign of increasing momentum as we move into the holiday season.
Results of Statement:
3DS: 213K < x < 250K
PS3: x < 240~250K
Wii: x < 250K
NDS: x < 180K


Other Information:

Originally Posted by NPD:
NBA 2K13 was the top title, outselling last year's game by over 60% in both dollars and units, but it didn't help offset steep declines overall

The NPD Group has issued its October retail sales report, revealing a 25 percent drop in total industry sales to $755.55 million, as software sank 25 percent to $451.8 million, while hardware plummeted 37 percent to $187.3 million. The only category to see a slight increase was accessories, which rose five percent to $135.6 million thanks mostly to Skylanders-related items.

NPD was sure to remind us once again that the entire retail spend is only around 50 percent of the total consumer spend on games. The firm will release in February its full Q4 Games Market Dynamics: U.S. report, which will shine a light on digital and other spends.

As for October, Take-Two's 2K Sports labeled enjoyed occupying the top selling spot in software as its NBA 2K13 outsold last year's version by 60 percent in both dollars and units.

Activision's Skylanders phenomenon also continues. Liam Callahan, NPD industry analyst commented, “Skylanders Giants software performed well, breaking into the top 10 title ranking, and selling over 160 percent more units than last year's Skylanders title did in its debut month at retail.”

“Unfortunately, other sequels new to market this month did not perform as well compared to prior iterations. This, combined with poor comps against the launch of hits like Battlefield 3 and Batman: Arkham City in October 2011 led to the decline in software sales," he added.

And while October was another pretty miserable year, NPD remains optimistic about 2012 finishing strong with a good holiday performance in November and December.

“While October was another month of steep declines in retail sales, we are looking forward to November 2012 with the results of Assassin's Creed III, and Halo 4, which were positively reviewed, as well as the results of Call of Duty: Black Ops II. These software titles, along with the Wii U launch on November 18, will provide a much needed boost to retail sales,” Callahan said.

Callahan also observed some encouraging signs in hardware during the month: “While we saw declines in hardware unit sales across all platforms year-over-year, when looking at average sales per week versus September, several consoles realized higher sales: the 360, PS3, NDS and 3DS. This is a sign of increasing momentum as we move into the holiday season.”
Originally Posted by Microsoft PR:
Xbox 360 maintains its lead in the U.S. console market – marking the 22nd consecutive month as the top-selling console.

October 2012 U.S. NPD highlights:

· Xbox 360 sold 270,000 units in October, more units than any other console, and held 56 percent share of current-generation console sales in the U.S. This marks the 20th consecutive month that Xbox 360 has held more than a 40 percent share of current-generation console sales in the U.S. (Source: NPD Group, October 2012)

· Total retail spend on the Xbox 360 platform in October (hardware, software and accessories) reached $315 million; consumers spent more on Xbox 360 products in October than they spent on the other two current-generation consoles combined. (Source: NPD Group, October 2012)

· During the month of October, Xbox 360 held six of the top 10 U.S. console game titles including: “NBA 2K13,” “Medal of Honor Warfighter,” “Resident Evil 6,” Dishonored,” “Madden NFL 13” and “Borderlands 2” (Source: NPD Group, October 2012)

Next week, on Nov. 15, Xbox LIVE will celebrate its 10-year anniversary. Xbox 360, with an impressive library of Xbox LIVE apps and entertainment, is easier and more relevant than ever, working across all Microsoft platforms and beyond to deliver experiences like Xbox Games, Xbox Video, Xbox SmartGlass and Xbox Music.

Xbox 360 is poised for a successful holiday with Xbox exclusives like the recent launch of “Halo 4,” “Forza Horizon,” “Nike + Kinect Training,” “Dance Central 3,” “Fable: The Journey,” “Kinect Nat Geo TV” and “Kinect Sesame Street TV.” It’s never been a better time to own an Xbox 360.

[bdoughty]

http://www.gamesindustry.biz/article...ent-in-october

Another drop. You have to wonder if JayZ and his pals purchased a few extra copies of the game to inflate the numbers and pay for all the gold pixels splattered about the menus.

[Papa LoneStar]

Hopefully they can use the extra money for College Hoops 2K