• NBA 2K18 - Shaq Legend Edition Announcement

    Today, 2K Sports announced that Shaquille O'Neal will be the cover athlete for the Legend Edition and Legend Edition Gold versions of NBA 2K18. These two versions of the game will join the standard version of the title. The cover athlete for the standard version of the game has yet to be announced.

    Each version of the game will come with perks, including some physical items for the legend versions. The MSRP for the standard version is $59.99, Legend Edition $99.99, and Legend Edition Gold $149.99.

    Last year, O'Neal's former Laker teammate Kobe Bryant was the legend cover athlete for NBA 2K17 and based on the announcement trailer it appears he will be involved the game's marketing plans again this year.

    Continue on to see the announcement trailer.

    This article was originally published in forum thread: NBA 2K18 - Shaq Legend Edition Announcement started by cdj View original post
    Comments 9 Comments
    1. Rudy's Avatar
      Rudy -
      I can't believe how expensive some of the editions are.
    1. cdj's Avatar
      cdj -
      Quote Originally Posted by Rudy View Post
      I can't believe how expensive some of the editions are.
      Last year the versions went $60, $80, $100 so the Legend Edition went up 25% and the Legend Gold Edition 50%. I'm just not seeing the extra value over last year since the physical items would seem to be very inexpensive. Perhaps they stole a page from the Lavar Ball School of Marketing? Then again, if people actually pay for these - which many will - I suppose they can say it's simply supply and demand.
    1. Rudy's Avatar
      Rudy -
      Side note. Didn't realize Shaq is only 45. He seems older.
    1. cdj's Avatar
      cdj -
      I guess a $150 video game is OK, though?
    1. Papa LoneStar's Avatar
      Papa LoneStar -
      Very excited


      Posted With Tapatalk
    1. cdj's Avatar
      cdj -
      Unfortunately, it appears NBA 2K18 will not be at E3.

      I'm surprised they haven't released a trailer or screens yet.
    1. Escobar's Avatar
      Escobar -
      It's not like they really need to. Many people, including myself, will buy the game off of good faith. It's crazy how much they improve every year compared to Madden.
    1. cdj's Avatar
      cdj -
      Quote Originally Posted by Escobar View Post
      It's not like they really need to. Many people, including myself, will buy the game off of good faith. It's crazy how much they improve every year compared to Madden.
      That is a good point. It's one of the few franchises that can basically just announce the release date and sell a couple million copies without any major marketing efforts.
    1. cdj's Avatar
      cdj -
      First trailer/info coming tonight?